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Next-Gen Edit
Beauty
Net-a-Porter’s beauty shake-up: The pros and cons
By
Nateisha Scott
September 10, 2024
Fashion
Montblanc asked Wes Anderson to direct its ad. He did – and designed a pen
By
Christina Binkley
May 1, 2024
Member
Marketing
What’s in and out for influencer marketing in 2024
By
Madeleine Schulz
January 11, 2024
Technology
Balenciaga is giving its clothes their own exclusive soundtrack
By
Maghan McDowell
November 20, 2023
Member
Beauty
Why YSL Beauty’s latest campaign has nothing to do with makeup
By
Kati Chitrakorn
November 9, 2023
Fashion
Tube Girl at Balmain? Internet personalities are invading fashion week
By
Kati Chitrakorn
September 29, 2023
Fashion
Burberry’s bet on Daniel Lee takes shape
By
Kati Chitrakorn
September 18, 2023
Member
Marketing
Hacks and roasts: Inside the new social media currency
By
Kati Chitrakorn
September 23, 2022
Member
Marketing
Global luxury brands go deeply local. Suburbia isn’t far off
By
Kati Chitrakorn
March 11, 2022
Member
Fashion
Explained: The Miu Miu frenzy and the business of viral
By
Kati Chitrakorn
March 7, 2022
Marketing
Luxury fashion brands play it safe for Lunar New Year
By
Kati Chitrakorn
January 10, 2022
Companies
Zero-party data: The new marketing frontline for luxury
By
Kati Chitrakorn
October 1, 2021
Companies
Navigating the creator economy gold rush
By
Kati Chitrakorn
August 4, 2021
Companies
Luxury is culture now. Here’s how
By
Kati Chitrakorn
July 16, 2021
Companies
Luxury Instagram posts are down. Now what?
By
Maghan McDowell
and
Sabrina Faramarzi
June 22, 2021
Companies
Can consumers learn to trust how brands use their data?
By
Sabrina Faramarzi
June 8, 2021
Companies
What the new customer loyalty looks like
By
Kati Chitrakorn
May 17, 2021
Companies
Why content curation rules social
By
Kati Chitrakorn
March 9, 2021
Beauty
Inside Estée Lauder’s bet on K-beauty
By
Kati Chitrakorn
February 15, 2021
Companies
Trusted reviewers fight pay-to-play on Instagram
By
Kati Chitrakorn
September 23, 2019
Companies
Chinese New Year campaigns: What worked and what didn’t
By
Queennie Yang
January 31, 2019